& Other Stories excites in Grafton Street

by Emma Nolan
0 comment

WELL, it’s finally here – & Other Stories opened the doors to its Grafton Street store in December and Dublin shoppers can’t get enough of it.

With its refined yet fun aesthetic, the brand – which is owned by fashion giant H&M – brings a much-needed new clothes shop to Grafton Street and, indeed, Dublin.

Managing director Samuel Fernstrom said: “We’re very happy to reach Dublin, and find new inspiration from the innovative and creative atmosphere here. We feel right at home already and can’t wait to get to know more of our Irish fashion-loving customers.”

With a three-storey location of approximately 650 square metres, customers can browse through endless styling choices including accessories, bags, jewellery, beauty products, shoes and ready-to-wear.

Ateliers in Paris and Stockholm design the diversified fashion and beauty collections with great attention to detail and quality at an affordable price point.

& Other Stories is a little pricier than the likes of H&M and Zara, but it’s worth it for the quality and interesting pieces they stock – think Cos with more personality and prints.

And, with the recent closure of American Apparel (sob!) on Grafton Street, this shop is definitely filling the void – and more!

Related Articles