Queues formed outside the long-awaited INGLOT flagship store in Dublin’s city centre in anticipation of its official opening.
Professional make-up demonstrations, customer make-overs, exclusive new product launches and master-classes from international make-up artist Jon Hennessey were all on the list of things to do at the new store for the recent week long launch.
The new store on 1 South Anne Street (corner of Grafton Street) stocks the full INGLOT cosmetics collection and make-up accessories, as well as products that are exclusive to the new flagship store.
There is a make-over studio, brow bar, and a spacious private studio, which will host parties, make-up courses, and professional master classes, is also part of the latest new Dublin INGLOT store.
INGLOT Ireland stores are staffed by fully qualified make-up artists who help customers experiment with colour, and guide them through the extensive range.
Its stores offers a range of make-up must haves including make-overs, bridal packages, and personalised tutorials, as well as treatments including eyelashes, manicures, and brow shaping.
The brand’s face and body collection includes a priming base, foundations, concealers and blushers, complemented with a selection of body illuminators and bronzers.
For beautiful eyes there are eye-shadows, protective base, eyeliner, brow-liner and mascara; and a range of nourishing lipsticks, liners, lip-paint and gloss to deliver truly luscious lips.
Accessories, from brushes and applicators, to make-up bags, tweezers, false eyelashes and nail art are all stocked, and there is also a range of facial toners and gentle make-up removers, to complete this unique one-stop-make-up-shop.
The Irish-owned business is the brainchild of Geraldine and Jane Swarbrigg who opened the global brand to the Irish marketplace in 2009.
The first INGLOT store opened in Liffey Valley Shopping Centre in Dublin, and, with a rapidly growing fan base for the innovative make-up range, new stores quickly followed in Dundrum Town Centre, Blanchardstown Shopping Centre, and in the Jervis Shopping Centre in the city, as well as the Crescent Shopping Centre in Limerick city.
There are over 400 INGLOT retail outlets across the world in cities including New York, Dubai, London and Sydney, and the range is still produced in Europe by the INGLOT family, as it has been for over 25 years, in the company’s own state-of-the-art production facilities.