By Jonny Stapleton
IT WAS sweet as for Bluebell Knockmitten United late last week as Cadbury’s helped give them a very welcome facelift.
The grassroots club were the first beneficiary of the new Cadbury Grounds for Change campaign,
The Dublin club received new dugouts, first aid kits, groundskeeping machinery, goals posts, nets and more thanks to Grounds for Change, the next stage of the Supporter And A Half campaign, which aims to increase visibility of women’s football and drive participation across Ireland.
Former international Emma Byrne joined current internationals Lucy Quinn and Lily Agg before they flew out to Australia, to showcase the updates as well as unveiling an impressive illustration from Dublin-based French artist, Claire Prouvost at well attended open day last week.
‘It’s true you have to see it to believe it and this is very very visual,” commented former Arsenal keeper Byrne.
“As anticipation builds for Australia, Cadbury want to make football more accessible for women in Ireland and Grounds for Change is the next step in our Supporter And A Half campaign,” Mondelez Ireland Brand Manager Eileen Leahy.
“The investment will give pitches and community areas a revamp and make them accessible for everyone in the community to come together and play the game as football fever hits us all.”
Cadbury continues to support women in football with it’s new legacy campaign, Cadbury Grounds for Change, encouraging women in the community to play football while the women’s national team are inspiring us in Australia. The campaign sees 3 grassroots clubs across Ireland receive investment to improve the facilitiies and equipment, including dugouts, nets for goalposts, cones and other tneeds. Pictured are Bluebell Knockmitton FC players Millie Kelly, left, and Leanne Daly with former Ireland captain Emma Byrne, centre, and I players Lucy Quinn, second from left, and Lily Agg . Photo: Sportsfile
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