Homeless charity Depaul have launched a new campaign, aimed at bringing homelessness and rough sleeping to the forefront of people’s minds.
Since 2016, when counts have taken place, there has consistently been over 100 people sleeping rough in Dublin. Recent rough sleeper figures released for Dublin show there were a total of 128 people sleeping rough in Dublin.
The ‘Real Doors of Dublin’ campaign was created alongside Bloom, a Dublin based creative agency, and looks to marry an iconic image of everyday Dublin life with the reality of homelessness.
Speaking about the new campaign, Depaul CEO Kerry Anthony said: “With the problems in rough sleeping and homelessness continuing Depaul are urging people not to become indifferent to those who are rough sleeping or who are experiencing homelessness.
“We want to ensure that the general public continue to see homelessness as a huge societal issue and not just a part of everyday life.
“Rough sleeping has been a constant issue in Dublin over the last few years and has become an all too familiar sight. With that familiarity comes the risk of the issue being normalised, and the risk that people will see rough sleepers as an everyday part of life. This cannot happen.
“We are urging the public to remain sympathetic to those who find themselves in such a vulnerable situation and to keep the issue of homelessness to the forefront of their minds.
“The Georgian door is an iconic symbol of Dublin life however, we don’t want this to be the same of rough sleepers. Everybody can play their part and that is what we would urge people to do.”