Why Rubberbandits Matter…

by James Hendicott
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YOU most likely know Rubberbandits for something daft. It might be that Horse Outside video, their numerous appearances on RTE’s Republic of Telly, or an episode of Rubberbandits Guide To.

You might even remember their Channel 4 outing with the Almost Impossible Gameshow. In the latter, they had contestants complete ludicrous mini-games like “groin croissant”, in which the frustrated participants had a few seconds to shake free a plastic pastry attached to a certain part of the outside of their jumpsuit with velcro.

They are, in short, quite exceptionally silly. But their satire also has a tendency to shine a light on Irish society. Put aside the croissant shaking, or songs about Spastic Hawks, and some corners of their professional output is subtly but brilliantly political.

They take a satirical look at race relations on Black Man. Spoiling Ivan documents the friendship between a grown man and a child, playing off the inbuilt societal assumption that labels such a friendship as somehow wrong. There’s even an ode to holding off on sex, and its relationship benefits.

Far beyond the music, their use of social media, and public comments on sensitive issues have stretched in scope and become ever-more assured.

It’s a trend that seemed to really kick off when Blindboy Boatclub called into Joe Duffy to debate the drug references in Horse Outside. In doing so, he absolutely shredded an irate caller, confidently explaining the duo’s thinking in the process.

There’s a certain confidence that comes with addressing serious issues anonymously from behind the mask of a holey plastic bag.

Photo: Graham Keogh / Hot Press

By engaging with Blindboy (who tends to be the louder of the pair on the issues), it’s very difficult for a TD, for example, to come out well.

That Blindboy’s angles are so astute and well reasoned is one thing. He’s also advantaged by the very nature of the argument: should a rival outwit the rapper (and it’s rare), they are nevertheless arguing with a silly comedian, typically topless from the waist up, and facially ensconced in a plastic bag.

And the man in the bag usually comes off the more reasoned and intelligent.
From such a platform, The Rubberbandits – in particular through their social media – have loudly railed against perceived injustices, and done so to huge audiences.
Their Facebook alone, for example, has 420,000 followers.

Last week, they posted: “Something tells me we’re going to look back on direct provision centres in the same way we now look back on abusive catholic institutions.”
There’s no joke there. No punchline. It’s a direct railing against a Government policy stated succinctly and potently.

They went on to get involved in the replies, articulately explaining their reasoning, and encouraging readers to get in contact with their TDs about the issue. Over 2,000 different readers engaged with the post.

Just inside the last month, they’ve posted – in amongst pleas for help finding a missing cat, and a handful of comedy skits – a similarly strong message encouraging Leo Varadkar to work on mental health and housing issues.

Rubberbandits on 1916 Easter Rising centenary

Why does it take a man with a plastic bag over his face to talk sense about mental health? Comedians Rubberbandits have a serious message about Ireland ahead of the 1916 Easter Rising centenary celebrations.

Posted by Channel 4 News on Thursday, March 24, 2016

They’ve extolled the virtues of a “snowflake” generation, talking of the mental health benefits that come from being open about feelings.

They waded into the Herald’s mistaken use of a picture of rapper Stormzy in place of Romelu Lukaku, pointing out hypocrisies to those playing down the significance of the error.
This stuff, clearly, is way beyond the normal remit of a comedy act. They’ve moved realms, in a sense, to a world where they’ve learnt they can punch above their weight.

In doing so, the Rubberbandits have become a serious voice for socially liberal, left-wing values, one that can seem oddly lacking amongst the political classes.

Hip-hop – especially home-grown hip-hop – has never held as much cultural weight in Ireland as it does today.

In acts like Rusangano Family, Rejjie Snow, Lethal Dialect and Tempermental Misselayneous, there are suddenly voices willing to critique loudly in their music, and that’s progress, especially in a time of political upheaval.

For all the unquestioned brilliance of Rusangano Family’s work, especially in the immigration commentary of Heathrow, Rubberbandits are the act that have crafted a public voice outside of their music, and they’re relentlessly, vocally and unapologetically opinionated.

Blindboy Boatclub can seem an oddly articulate voice to those only familiar with his less serious musical output. He’s fast become one of the most astute political commentators in the country.

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