The Think Before You Flush campaign guidance on coast behaviour

by Rachel Cunningham
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A campaign aiming to educate beach-goers on what should and should not be flushed down public toilets when visiting the coast during the summer months will return for its second year.

Last year marked the first collaboration between the Think Before You Flush campaign, Dun Laoghaire-Rathdown County Council and the Blue Flag programme.

The goal of the campaign is to keep Ireland’s Blue Flag beaches and marinas clean and tidy and to protect marine habitats from sewage-based pollution.

The campaign, operated by Clean Coasts in partnership with Uisce Éireann, emphasises the importance of appropriate flushing behaviour and disposal of items including wipes and other sanitary products, even if they are labelled as flushable.

Recognising the urgent need to protect Ireland’s remarkable coastal ecosystems, Dun Laoghaire-Rathdown County Council has united in its commitment to spread awareness about the campaign and promote responsible waste disposal practices.

“This collaboration between councils and environmental programmes is crucial in safeguarding our Blue Flag Beaches,” said Bronagh Moore, Coastal Communities Manager at Clean Coasts.  

“Their efforts and ongoing commitment to protecting our coastlines will help ensure vibrant ecosystems for future generations to enjoy.”

“The success of this campaign hinges on the participation and support of Dun Laoghaire-Rathdown’s stakeholders, including the public, beachgoers, residents, and tourists alike,” said Mary Hussey of Uisce Éireann.

“The hard work, and positivity of everyone involved is inspiring to see.”

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