A Brazilian showcase at Smock Alley

by Rose Barrett
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The very best of Brazilian culture, cuisine, beauty, business and technology will be on display at Ireland’s first official ‘Brazil Showcase’ in Smock Alley, Dublin on Sunday, November 19.

Hosted by The Brazil-Ireland Chamber of Commerce, the showcase will offer members of the public the opportunity to experience the diverse and vibrant nature of Brazilian culture first hand, with amazing cooking demonstrations and samplings taking place, interactive demonstrations and workshops, events designed for children as well as traditional Brazilian music and dance performances which will occur throughout the day.

With plenty of gifts available too, the event is the perfect opportunity to pick up some unique Christmas presents for family and friends.

In partnership with the Embassy of Brazil in Ireland, the purpose of the showcase is to feature local Brazilian businesses from across Ireland, highlighting the strong Brazilian presence nationwide and encourage the continued integration and engagement between the Irish and Brazilian communities.

A must-see on the day is a selection of unique garments made locally in Brazil using Irish Lace Crochet.

The pieces, which include table cloths, napkins, table runners and even necklaces, show the intricate details of the traditional Irish Lace Crochet craft and how its methods were interpreted in Brazil. Local lacemakers will be there on the day to demonstrate how to make this unique garment.

Among the 50 vendors and exhibitors are: MH Beauty – delivering the best Brazilian makeup and cosmetic brands, vegan and cruelty-free, Happy Hour Food offering a range of traditional Brazilian snacks, from cheesy delights of pão de queijo to crispy cousins. Other exhibitors include Joelles (high-quality, natural home fragrances),  Sugar Loaf Bakery, the first traditional Brazilian bakery in Ireland, also BY Beauty located in Temple Bar, and many more.

Lacemakers from Divina Pastora will be showcasing a selection of Brazilian handmade garments such as table cloths, napkins, table runners and even necklaces, made using traditional Irish lace crochet.

Following the successful Brazil-Ireland Chamber of Commerce launch event which took place at Dublin City Hall last March and saw over 400 visitors, over 900 attendees are expected to pass through Smock Alley on November 19.

The fair will be held in the Banquet Hall, displaying a wide range of products and services that will be available to purchase – just in time for Christmas! The two auditoriums will host demonstrations and presentations throughout the day. The full list of exhibitors is available to view on the Brazil Ireland Chamber of Commerce website.

Fernanda Hermanson, President of the Brazil Ireland Chamber of Commerce, says “The Brazil Showcase is a wonderful opportunity to shine a spotlight on the diverse and growing Brazilian entrepreneurial community in Ireland and the fantastic contributions they are making to the Irish economy. The Brazil-Ireland Chamber of Commerce has been advocating for the integration of the Brazilian and Irish communities and encourages the public who are curious to come and experience the vibrant culture and celebrations. The event will provide fun for all ages and is the perfect way to start your Christmas gift buying.”

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