Can we slow down fast fashion?

by Amy Rohu
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Amy Rohu

The fashion industry is one of the biggest offenders when it comes to climate change. Fast fashion companies churn out hundreds of new garments each week, many from unethical means, which are then sold at an extremely reduced rate and bought up by those of us seeking a bargain. But we have to ask ourselves, what is the real cost?

It’s important to note that there is a difference between an item on sale at a reduced price and fast fashion. The latter is more so focused on a constant trend cycle, pushing the ‘new’ each week in order to generate sales. The nature of fast fashion has had an impact on all areas, including high-end retail, who are now forced to compete with offending brands.

Landfills around the world are full of discarded clothing and here in Ireland we send a whopping 63,000 tonnes of textiles to landfill every year. Eventually the clothing at landfill sites get incinerated, creating even more of an environmental impact by releasing smoke into the air.

But what can we do to combat one of the most toxic industries on the planet? We need to start buying less and buying better quality. We also need to learn to mend, share and use what we have.

As a society we are bombarded with constant pressure to always keep up. Social media has created an endless scroll of comparison, where we covet the next best thing to make us feel better. We’re stuck in a vicious cycle of needing more and never having enough.

Read more in this weeks Dublin gazette out in stores now

The next time you go to buy something to wear just once, why not save your hard earned money for something a little more eco-friendly? Getting into the habit of reducing your consumption of clothing can benefit not only you, but the planet too.

Click link to read more in this weeks Digital Edition

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