Rachel Cunningham
Dublin is the county with the most chocolate lovers, with 48 per cent taking to Google to research the food type, research has revealed.
In advance of Easter last weekend, Tony’s Chocoloney conducted research to assess which Irish county had the largest sweet tooth.
The chocolate maker combed through Google searches for chocolate in each county, ranking Cork in second place at 10 per cent and Galway in third at 4 per cent.
Each year, chocolate consumption spikes across Ireland for Easter weekend. The chocolate producer conducted this study to spread awareness around where the chocolate we consume is sourced.
According to the company’s research, conducted in partnership with Bounce Insights, only 29 per cent of Irish people have heard about modern slavery on cocoa plantations and just 33 per cent of respondents had heard about child labour and other forms of exploitation occurring on cocoa farms.
Ninety-one per cent of respondents said that all food companies should be tackling illegal labour in their supply chains, 92 per cent agreed that farmers around the world should be paid a living wage and 77 per cent agreed that it was important that the food they buy is from traceable and transparent supply chains.
“Our consumer research in Ireland shows that Irish shoppers want to know where their food comes from, and whether it is ethically produced and responsibly sourced, but the findings highlighted a clear gap in knowledge about some of the bitter truths of chocolate production,” said Nicola Matthews, UKI Head of Marketing at Tony’s Chocolonely.
“Indeed, there are still over 1.5 million cases of child labour present in the chocolate industry in Ghana and Cote d’ Ivoire, today,” she added.
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