Dublin as you’ve never seen it before in its augmented reality app

by Rachel Cunningham
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Dublin City Council launched the first in a series of mobile application-based immersive discovery trails, which use augmented reality.

The app, Dublin Discovery Trails – ‘Doors into Docklands’, which was co-funded by Dublin City Council and Fáilte Ireland’s Destination Town investment scheme, aims to encourage the tourism potential of the Docklands by bringing the area and its story to life for visitors in an immersive way.  

Combining real-world history with smart technology, this app is a way of seeing the history of the Docklands through augmented reality. Along the trail, users can experience a 360-degree view of the Custom House fires blazing in 1921, the Scherzer Bridges in 2D animation and port workers in the Diving Bell toiling at the bottom of the sea.

Dublin Historian, Donal Fallon, pictured on the Sean O’Casey Bridge with Zara Rogan and Damian Tan at the launch of Dublin City Council’s Dublin Discovery Trails – ‘Doors into Docklands’. New first of its kind Augmented Reality app shows Dublin as you’ve never seen it before.
Picture Robbie Reynolds

They will also meet characters telling their stories, from Captain Bligh who surveyed Dublin Bay in the 1800s, to Maggie Doyle telling her tale as a Docker’s daughter.

“This is a really exciting innovation and, as Lord Mayor, I’m proud to see Dublin at the forefront of smart tourism technology joining the past and the future together,” said LordMayor of Dublin Caroline Conroy, who launched the app.

“I’d like to take the opportunity to encourage visitors and Dubliners alike to download the App and try out this immersive new experience.”

The digital trails app is part of a larger smart tourism strategy which involves investing in digital to transform Dublin’s tourism experience. 

Photos Robbie Reynolds

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