Mini ‘influencers’ Silver and Lux have teamed up with River Island – and their mums – to launch a new ‘Twinning’ collection for the AW18 season.
The two best friends, who have over 43,000 followers on their combined Instagram account and over 5,000 subscribers on Youtube, launched the range with the high street retailer late last month.
Silver’s mum is lifestyle blogger and children’s stylist Emi Ozmen-Prendergast, while Lux’s mum is celebrity hairstylist, founder of Bleach salon and influencer Lou Teasdale.
Emi and Lou acted as co-designers of the children’s collection alongside River Island’s in-house design team to create looks that are perfect for the school run, for both mums and their kids!
The collection revolves around the concept of mothers and their kids wearing matching items of clothing, from jeans and t-shirts to fashionable tracksuits.
Encompassing 12-pieces, the capsule collection of girls wear, will be available from six months to 12 years, and womenswear will be available in sizes six to 18.
It takes its inspiration from the 1970s with a range of luscious mustard yellows, true blue denims and dusty pinks in the collection, making it the perfect transition from Summer into autumn for little and big fashionistas.
The River Island Silver x Lux collection is available now from the River Island website, with prices ranging from €10 to €75.