Amy Rohu
Lyre’s, the multi-award-winning non-alcoholic spirits brand, is bringing the joy to January and healthy-habit making as the Official Spirit of Dry January®.
Lyre’s – The Official Spirit of Dry January – has signed a three-year partnership with Alcohol Change, the organisation behind the World-renowned Dry January campaign that helps people assess their relationship with alcohol by going without for the first month of the year.
A Behaviour & Attitudes Dry January Research study from 2021 shows that 1 in 4 Irish adults were likely to participate in Dry January, a trend that appears to be sticking around again for 2022.
Lyre’s range of 14 premium non-alcoholic spirits, sparkling wine and range of ready-to-drink premixes are low in sugar, low calorie, vegan friendly and alcohol free so you can sip your favourite tipple in style from your sofa or toast with a glass of decadent bubbles every day of the week if you fancy.
Lyre’s collection of premium spirits are available to purchase from Brown Thomas Dublin, Dunnes Stores, Tesco & Supervalu stores nationwide, Classico is available at Brown Thomas Dublin and the ready to drink premixes are available at Tesco. The entire range can also be purchased at www.lyres.eu.
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